Best Affiliate Programs for Fitness Bloggers in 2025

You might be thinking, "I love sharing my workout routines and healthy recipes, but how do I actually make some money from all this passion?" Well, you're definitely not alone in wondering that! So many fitness enthusiasts have amazing content but struggle to turn their blog into a sustainable income stream.

The good news? The global fitness industry is projected to reach $147.11 billion by 2026, and affiliate marketing within this space has never been more lucrative. With people increasingly prioritizing health and wellness, especially post-2020, there's unprecedented demand for authentic fitness content and recommendations.

Yep, you can totally monetize your fitness blog through affiliate marketing, and it's easier than you might expect! The fitness industry is booming right now, and there are tons of companies eager to partner with authentic voices like yours who genuinely care about helping people get healthy.

By the end of this post, you'll have a complete roadmap of the best affiliate programs for fitness bloggers in 2025, plus insider tips on how to choose the right ones for your audience and maximize your earnings!

Why Affiliate Marketing Works So Well for Fitness Bloggers

Before we dive into specific programs, let's talk about why fitness blogging and affiliate marketing are such a perfect match. Fitness is inherently personal and trust-based. When someone follows your workout routine and sees results, they naturally want to know what equipment you use, what supplements you take, and what apps help you stay motivated.

Unlike other niches where recommendations might feel forced, fitness affiliate marketing feels organic because you're genuinely sharing tools that contribute to your (and your readers') success. Plus, the fitness community values authenticity above all else. Fake recommendations get called out quickly, while genuine endorsements build lasting relationships.

Step 1: Start with the Big Players (High Commission + Trust)

Let's kick things off with the programs that have proven track records and can actually pay your bills! These are the affiliate programs that successful fitness bloggers rely on.

Amazon Associates: The Foundation Program

Website: affiliate-program.amazon.com

Amazon Associates is Amazon's affiliate marketing program that helps content creators, publishers and bloggers monetize their traffic. With millions of products and programs available on Amazon, associates use easy link-building tools to direct their audience to their recommendations, and earn from qualifying purchases and programs.

Amazon Associates remains a solid foundation for any fitness blogger. Yes, everyone talks about Amazon, but here's why it works so well for fitness content: people are already shopping there, and you can promote everything from resistance bands to protein powder to workout clothes. The commission rates range from 1-10% depending on the category, and fitness equipment often falls into the higher-tier categories.

What works best on Amazon:

• Resistance bands and portable equipment (great for beginners)
• Fitness books and journals
• Recovery tools (foam rollers, massage balls)
• Basic supplements (protein powder, multivitamins)
• Workout accessories (water bottles, gym bags, yoga mats)

ClickBank: Digital Product Goldmine

Website: clickbank.com

ClickBank is a leading global retailer and affiliate marketplace, connecting digital content creators with affiliate marketers worldwide. Over 100,000 affiliates worldwide choose ClickBank as their preferred marketplace, and for good reason: we've paid over $7 billion in commissions on time.

ClickBank is where you'll find digital fitness products like workout programs, meal plans, and fitness courses. The commissions here can be incredible, sometimes 50-75%! Consider programs like "12-Week Shred" or "Yoga for Beginners." Your audience gets instant access, and you get higher payouts.

The key with ClickBank is vetting products carefully. Look for programs with:

• High gravity scores (indicates consistent sales)
• Professional sales pages
• Money-back guarantees
• Positive customer reviews

💡 Smart Strategy: Don't just promote every single thing on Amazon. Pick 5-10 products you genuinely use and love, then create detailed review posts about each one. Include pros and cons, comparison charts, and real photos of you using the products. Authenticity wins every time!

Example post ideas:

• "My Complete Home Gym Setup: What I Actually Use Daily"
• "5 Amazon Finds Under $30 That Transformed My Workouts"
• "Honest Review: 30 Days with [Specific Product]"

Step 2: Dive into Supplement and Nutrition Programs

This is where fitness bloggers can really shine! Supplement companies love working with influencers because personal recommendations carry so much weight in this space.

Premium Supplement Brands

Legion Athletics Website: legionathletics.com

Natural, science-based sports supplements. Shop pre-workout, post-workout, fat burners, protein powder, multivitamins, and more at Legion. Legion Athletics was founded to create healthy, high-quality sport supplements based on sound science, to sell them honestly and at a fair price, and to deliver an outstanding customer experience by helping people build their best bodies ever.

Legion offers 20% commissions and focuses on science-backed supplements. Their products are clean, well-researched, and their audience tends to be educated fitness enthusiasts, probably just like your readers! They also provide excellent educational content you can reference in your posts.

Transparent Labs Website: transparentlabs.com

Transparent Labs gives you 20% commission and has a 120-day cookie duration (that means if someone clicks your link and buys within 120 days, you still get credited). They're all about transparency in ingredients, which resonates well with health-conscious audiences.

Ritual Vitamins Website: ritual.com

Ritual is perfect if your audience includes people just starting their health journey. They offer 20% commission on their subscription vitamin service, and subscriptions mean recurring income for you!

Creating Supplement Content That Converts

Instead of just listing supplements, create educational content around them:

• "Pre-Workout vs. Coffee: What I Use and When"
• "Supplement Timing: My Complete Daily Stack"
• "Budget-Friendly Supplements vs. Premium Brands: Honest Comparison"
• "Plant-Based Protein Powders: Taste Test and Rankings"

Always include:

• Your personal experience and results
• Ingredient breakdowns (your readers love learning!)
• Mixing tips and recipe ideas
• Stack recommendations for different goals

🔧 Free Tool: Use Pretty Links or ThirstyAffiliates (WordPress plugins) to cloak your affiliate links and make them look cleaner in your posts. This also helps with tracking and link management as your affiliate portfolio grows.

Step 3: Explore Fitness Equipment and Gear

Your readers are always asking "What equipment do I need?" This is your goldmine!

High-Ticket Home Gym Equipment

NordicTrack Website: nordictrack.com

NordicTrack has an affiliate program for their home gym equipment. The commissions are lower (around 3-5%), but the average order value is HIGH. One sale of a treadmill can earn you $200+.

Peloton Website: onepeloton.com

Peloton offers an affiliate program through their partner network. With the continued popularity of at-home fitness, this can be a significant income source.

Bowflex Website: bowflex.com

Bowflex provides competitive commissions on their home gym systems and adjustable dumbbells.

Affordable Equipment with High Volume Potential

Resistance Band Training programs and equipment are huge right now. Companies like Bodylastics offer 8-15% commissions, and resistance bands are perfect for beginners and apartment dwellers.

Yoga and Pilates gear through companies like Manduka (yoga mats and props) can work really well if that's your niche. They offer 8% commission, and their products last forever, so you're recommending quality.

TRX suspension trainers have a solid affiliate program and appeal to people wanting versatile, space-saving equipment.

Content Ideas for Equipment Promotion

📌 Example: Create a "Home Gym Setup Under $200" post where you link to 5-6 pieces of equipment you actually use. Take photos of yourself using each piece. People love seeing real usage!

Other high-converting content formats:

• Equipment comparison posts ("Resistance Bands vs. Free Weights: Which Is Better?")
• Space-specific recommendations ("Best Equipment for Small Apartments")
• Goal-specific guides ("Essential Equipment for Building Muscle at Home")
• Seasonal content ("Summer Outdoor Workout Gear Guide")

Equipment review checklist:

• Durability after months of use
• Value for money
• Space requirements
• Versatility (how many exercises can you do?)
• Who it's best suited for (beginners, advanced, specific goals)

Step 4: Don't Sleep on Fitness Apps and Digital Services

This is the future, and the commissions can be fantastic because there are no physical product costs!

Tracking and Nutrition Apps

MyFitnessPal Premium Website: myfitnesspal.com

MyFitnessPal Premium has an affiliate program through Impact Radius. It's a natural fit because most fitness bloggers already recommend tracking calories and macros. The premium version offers advanced features that serious fitness enthusiasts love.

Cronometer Website: cronometer.com

Cronometer is perfect for readers interested in micronutrient tracking and has competitive affiliate rates.

Lose It! Website: loseit.com

Lose It! offers another alternative in the calorie tracking space with good commission potential.

Workout and Training Apps

Beachbody On Demand Website: beachbodyondemand.com

Beachbody On Demand offers commissions for their streaming workout service. If you create workout content, this is an obvious choice to recommend as supplementary programming.

Daily Burn Website: dailyburn.com

Daily Burn provides another streaming workout option with affiliate opportunities.

Sworkit Website: sworkit.com

Sworkit offers personalized workout plans and has affiliate potential

Step 5: Consider Outside the Box (Advanced Opportunities)

Once you've got the basics covered, here are some unique opportunities that most fitness bloggers miss:

Meal Services and Nutrition

Trifecta Nutrition Website: trifectanutrition.com

Meal delivery services like Trifecta (organic meal prep) offer commissions usually $10-40 per order, and they're perfect for busy fitness enthusiasts.

Factor Website: factor75.com

Factor (keto/paleo meals) works well for specialized diet content.

Thrive Market Website: thrivemarket.com

Thrive Market (online natural products marketplace) offers 25% of first-year membership fees plus ongoing commissions.

ButcherBox Website: butcherbox.com

ButcherBox (grass-fed meat delivery) works well for paleo and keto content creators.

Recovery and Sleep

Eight Sleep Website: eightsleep.com

Sleep and recovery products like Eight Sleep (smart mattresses) have high price points and good commissions. Recovery is HUGE in fitness right now.

Oura Ring Website: ouraring.com

Oura Ring (sleep tracking) appeals to data-driven fitness enthusiasts.

WHOOP Website: whoop.com

WHOOP fitness tracking bands focus on recovery and have strong affiliate programs.